Now that could be a totally different manner of taking a look at your web site. I’ve by no means considered a web site in that manner. Even so there’s fact in that thought. I used to be speaking with a colleague of mine when he made this assertion. I used to be baffled to say the least. How might your web site be your finest worker? He defined to me that his web site works 24 hours a day, seven days per week. It by no means asks for a time off, will get sick or takes a trip. Additionally he stated my web site fills a number of positions, reminiscent of my receptionist, customer support consultant, gross sales individual, and promoter. After all I used to be intrigued, so let me clarify his reasoning my menards.
As a receptionist the web site greets all prospects with a contented welcome and is at all times in temper. Then it guides them to the division or data they want with out hesitation. Gathering details about the client to meet future wants is one other job the web site performs. It could even keep in mind the client’s title, location and preferences. That brings to thoughts the character “Norm” from the favored TV Sitcom “Cheers”. Everybody is aware of his title so he at all times feels welcome.
The web site can be a customer support consultant. It explains warranties and privateness insurance policies. Information buyer inquiries or issues and routes the data to the suitable individual. The web site supplies prospects with helpful ideas that assist them of their enterprise or private life.
The diligent web site as a salesman supplies prospects with details about providers and merchandise it doesn’t matter what time of day or night time. It could full gross sales transactions that usually accounts for 15% or extra of an organization’s general gross sales. Protecting the client Knowledgeable about specials and reductions is one other gross sales job the web site performs. Better of all it providers prospects on each a neighborhood and world market.
Final however not least, the web site promotes the corporate. It retains prospects knowledgeable about different happy prospects. The web site additionally tells prospects about actions the corporate is concerned in.
In conclusion the web site is the very best worker due to all the roles it does and for a fraction of the price of extra conventional workers. However remember that as with every worker, it will need to have the talents and data to carry out its duties nicely. A nasty design equals a foul worker. On that word I need to agree with my colleague, my finest worker is my web site.